Timely Execution for the Win
Marketing Implementation
Introduction
Great Products Sell Themselves. Not.
Implementation of a marketing plan is also the moment of truth where the depth of the strategy becomes obvious. Having keen control of implementation often ensures smooth GTM plan rollouts and timely course corrections.
Altius helps in ensuring the field marketing plan runs its course smoothly and on point, by working as an outsourced marketing partner. We provide in-house resources to localise global plans, manage vendors and keep your objectives in ship shape.
The ability to orchestrate and manage high visibility Go-to MArket Plans within budgets is our strong suit.
Altius helps in ensuring the field marketing plan runs its course smoothly and on point, by working as an outsourced marketing partner. We provide in-house resources to localise global plans, manage vendors and keep your objectives in ship shape.
The ability to orchestrate and manage high visibility Go-to MArket Plans within budgets is our strong suit.
BEST SUITED FOR
Startups
to create a long term marketing strategy devoid of cliches and buzzwords.
Mid-Size firms
To build a long term marketing strategy.
Enterprises
To Localise global plans for MNCs and to take Indian Plans Global for Indian Firms.
US-based Streaming Technology Company
A leading US-based streaming technology company needed to scale up their marketing and PR in India. We collaborated with Indian and US-based leaders, clients, and stakeholders.
Our outreach program in handling Media and Public Relations for this streaming company in India involved following the pulse and drumbeat of PR in India and globally. A big part of the success of this campaign was in conducting a highly viewed online event.
We leveraged social media to expand the efficacy of our program and managed it on behalf of our client. As a direct result of Altius’ work, the company was able to build a strong foundation for both brand and employee branding.
Client: A leading open-source technology firm.
Altius functioned as the outsourced marketing team for this technology giant, working to achieve targets given by their business leaders. We co-created , executed and managed an India-specific marketing plan focussed on BFSI, PSUs and Enterprise Clients. We managed 4+ multi-channel campaigns for various brands. Conducted large partner events with our client, we managed 52 events in a year . We added 3x of our set targets to the funnel.
